Purcolour makes watching films feel almost like you're there. It enables the TV to express a huge range of colours for optimized picture performance and an immersive viewing experience. Powerful 4K upscaling ensures you get near-4K resolution for the content you love. Surround yourself with sound from TV and soundbar orchestrated in harmony. Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously for an amazing surround effect, without muting TV speakers.